increase in year on year goal completions
increase in paid search goals, year on year
increase in sales
Create a campaign that challenges the consumer mind-set during the Christmas period and delivers a marked increase in sales, while fully utilising a relatively small budget.
Space & Time recommended a digital campaign focusing on Facebook advertising, email campaign and Paid Search to make the most of the budget while placing an emphasis on driving response.
The campaign launched in November and ran until the second week of December in order to achieve sales by Christmas.
The campaign delivered exceptional results, with website goals up by 40% YOY. Sales increased by 30% during the campaign and Paid Search goals increased by 235% YOY.