The crunching of data is central to everything we do at Space and Time; with the proliferation of affordable and reliable tracking tools, the days of book and hope are dead. Instead we make sure that we know everything we can before channels are selected, we define who we want to speak to and how best to do it, and we agree what a good response looks like and how we’re going to measure it.
We work with a range of tools to understand the value gleaned from each piece of on and off-line marketing activity. That could be as simple as counting all the calls to a tracked number in the Derby Telegraph, or something more advanced like serving dynamic on-line telephone numbers using Response Tap or Infinity, or even drilling into regression metrics with our own SONAR tool. All of this is folded in with more traditional ways of understanding efficacy, such as an in-depth interrogation of Google Analytics or harnessing the feedback of the sales force on the ground.
Putting such an emphasis on the power of data allows us to tell our clients what works and what doesn’t; to troubleshoot data discrepancies and highlight actionable insights, and ultimately to improve response rates at the campaign level. Your ultimate goal as an advertiser is to reach more people for less money. Our detailed and nuanced examination of the available data will help you to achieve this by prioritising your investment and optimising your whole marketing strategy.
Space and Time’s Google Analytics and Insights services include:
- Google analytics health check
- Google analytics account setup
- Google analytics training and consultancy
- Data insight, analysis and reporting
Head of Analytics & Insight
Search Engine Optimisation
Training & Consultancy
Space and Time provide excellent service in every field in which we deal with them, from offline media buying & planning to online digital campaign strategy & search marketing, and they are an essential part of the CALA marketing effort.
It’s wonderful to have a team I can trust fully to provide the best possible service.
I would recommend the Space and Time training to anyone wanting to start using Google Analytics more effectively for their business. It has certainly helped me and improved my reporting skills. I am sure I will be back for another update session soon! Thank you Space and Time!
Thanks to Space and Time we have been able to see dramatic improvements in the number of bookings received and the return on investment generated. We saw instant results from Space and Time’s management and optimisation, and have already doubled our PPC budget, knowing that we will get an even higher return for our money.
Space and Time Media have ticked all the boxes and results so far have exceeded our expectations.
The team at Space and Time are brilliant. They have guided our small company into the world of digital advertising with ease, care and attention. Their ‘can do’ approach to any project and their combined extensive knowledge instils confidence in us, and we know we will get the results promised.