Are you using Google’s Machine Learning to its best advantage?



Google Insight: How Is AI Impacting on Paid Search?

As a Google Premier Partner Agency we were recently invited to attend an event at Google Dublin, at which a range of speakers from Google and its external partners held forth on the subject of machine learning and its growing impact on the areas of analytics, insight and attribution. This field has long been vitally relevant to paid search and the wider online advertising industry, and […]

Optimising for ‘Google for Jobs’

What is it?

Google recently launched their new Job search function in the US which will shake up the world of online recruitment and Search Engine Optimisation for recruitment.

When searching for a job, instead of Google showing normal organic listings or Paid ads first, now Google will present you with what it thinks are the best jobs for you and your search query. It is not yet live in the UK, however optimising for this […]

Google Ads & Analytics Innovations

Google Ads & Analytics Innovations

On the 24th May 2016, Google announced their latest mobile-first innovations. Mobile, it seems, has been front of mind with “the year of mobile” the key phrase for years now. We have to agree that the shift to mobile is no longer happening it has happened. Now half of Google searches are on Mobile and Tablet devices and these searches matter because they represent consumer’s moments – ‘I’ Want-to-know, Want-to-go, Want-to-do and Want-to-buy, micro-moments.

The […]

How we Rocked Berlin with Google!

On May 12th 2016 Space & Time joined 150 of the top 4,000 agencies across Europe, Middle East and Africa in Berlin for Google’s Ready To Rock – The Trophies.

Last year Space & Time finished as winners of the Ready To Rock competition and we enjoyed a trip to the Google Partners Summit at their HQ in Mountainview California.

Ready To Rock – The Trophies was a follow up to this and gave us the […]

Space and Time Media Shortlisted for The Drum Search Awards 2016

drum search awards

Space and Time Media are delighted to announce our nominations for The DRUM Search Awards 2016. We have been shortlisted in two categories: Best Charity/Not for Profit PPC Campaign; See Me, Ending the Stigma of Mental Health and Best Travel/Leisure/Sports PPC Campaign; The Dream Lodge Group, Improving Campaign Effectiveness. Both entries are a terrific opportunity for us to showcase our work with some great Brands.

See Me is Scotland’s programme to tackle mental health stigma […]

Space & Time are Berlin Bound!

On 12th May, the top 150 agencies from 30 countries across Europe, the Middle East and Africa will gather in the heart of Berlin for Google’s Ready to Rock – The Trophies.

As the overall winner of the ‘Ready To Rock’ competition, Space & Time will be attending a special awards ceremony at the iconic Motorwerk venue in Berlin, along with senior representatives from across Google.

The Google Ready to Rock challenge was created to encourage […]

Google Partners AllStars Summit 2015, Mountain View California

We had the absolute privilege of attending the Google Partners AllStars Summit last week in sunny Mountain View California!
Our place was secured on this exclusive event thanks to Space & Time winning Google’s recent ‘Ready To Rock’ competition – which rewarded our hard work and dedication to client growth, best practice and innovation.
We were joined on the 3 day conference by other winning agencies across the globe, and enjoyed networking with them, chewing the […]

Space & Time win Google's "Ready To Rock" competition!

We are thrilled to announce that we came first in Google’s ‘Ready To Rock’ competition!

The competition, contested by agencies across the UK, offered various prizes for the agencies who generated the most new client PPC spend in the last quarter.
We won the top prize – an all-inclusive three-day trip to the Partners Summit at Google HQ in California – and we can look forward to:

A welcome cocktail reception
A tour of Google Headquarters
Hearing from […]

Demographic and Interest reports: Do you know your target audience?

Demographic profiling has been a marketing tool way before I started out in the online world and there is a variety of tools that can be used to obtain a comprehensive customer profile.

This is why I was over the moon to find out about the Demographic and Interest reports in Google Analytics. The reports look at Age, Gender and Interests. In combination with other reports this can give an even greater insight into your […]