Blog

Caffè Nero appoint Space & Time Media to raise organic awareness and help deliver their recruitment and product launch campaigns

European-style coffee house brand Caffè Nero have appointed Space & Time Media to raise their organic awareness and help drive their recruitment and new product launch campaigns – via SEO, paid search, social, and online display.

The brand has a growing presence in Europe and the USA, and over 600 outlets in the UK, offering handcrafted traditional Italian coffee drinks and light dishes.

Toni Popova, Digital Brand Manager, believes the appointment of Space & Time […]

Programmatic – Everything you ever wanted to know about header bidding

What you need to know as an advertiser

Header bidding started life to circumvent the waterfall process (more about that later). It’s given publishers a fantastic opportunity to maximise their revenue from their own inventory, and as an agency it gives us a breadth of choice in how we can buy inventory programmatically.

What is header bidding?

It’s a technique whereby publishers offer inventory to multiple ad exchanges simultaneously before deciding on the winning bid. This means […]

Optimising for ‘Google for Jobs’

What is it?

Google recently launched their new Job search function in the US which will shake up the world of online recruitment and Search Engine Optimisation for recruitment.

When searching for a job, instead of Google showing normal organic listings or Paid ads first, now Google will present you with what it thinks are the best jobs for you and your search query. It is not yet live in the UK, however optimising for this […]

Blogger Outreach – Mustela Case Study

The power to publish is distributed with abandon across the modern digital space; today’s digital natives have never known a world wherein the capacity to share knowledge and opinion is controlled en masse by newspaper magnates or broadcasting groups. Over the last couple of decades there has instead been a shift in focus, with the emerging heights of the communications industry interested solely in providing a platform that allows user-generated content to flourish, and […]

Social Media Management Workshop

While many brands have been able to get their head around the uses and purpose of paid social, even some of the biggest struggle to manage their social media channels effectively – mainly because they don’t differentiate between their paid social strategy and that of their social channels.

Our experience in managing social media channels and paid social for a range of clients means that channel specialists at Space and Time are in a great […]

Space and Time Media Appoints Dan Hughes as Head of Programmatic

dan-hughes-2

Space and Time Media has appointed Dan Hughes as the new Head of Programmatic to enhance the agency’s offering.

In this newly created role, Hughes will oversee the operations of the agency’s programmatic trade desk while ensuring that a robust strategy for the proper use of this technology is employed across Space and Time’s regional offices, new business proposition and ongoing client relationships.

Hughes has extensive experience in the programmatic space, with a proven track […]

When the portal isn’t the marketplace: overused first-party data and the function of the media agency in a vertical market

It is a truth universally acknowledged that a media owner in possession of a targeted, opted in and responsive audience must be in want of your cash. And if that audience is finite, as most are, and if ambitions for revenue growth are not, as most are not, then it follows that the same audience will be leveraged in several different ways. Understandably, this will suit the commercial interests of the media owner but […]

Space and Time Media Appointed by Parkinson’s UK

Space & Time Media has been appointed by Parkinson’s UK to handle online media planning and buying activity to support and promote the charity’s annual Parkinson’s Awareness Week.

This year the week, which runs from 10 -16 April, coincides with the 200th anniversary of the publication of James Parkinson’s short study ‘Essay on the Shaking Palsy’, which established what we now know as Parkinson’s as a medical condition.

A new campaign – ‘We Won’t Wait’ – […]

Facebook: Inspiring Shoppers to Purchase with a Collection

Back in November 2016 Facebook announced the launch of the ‘Collection’ ad format, which is now available globally to all brands, large and small.

Adidas were one of the first to use the ad unit and they saw a substantial decrease in their cost per conversion and over 500% increase in their return on ad spend. We’ve noticed other brands such as Marks & Spencer, Mulberry and Made.com all using this ad format in the […]

Space and Time Media Agency Event in Edinburgh

We were delighted to hold the first ever Space & Time Media event in Edinburgh on 21st February. The event, entitled ‘Search, social and CRO: Smarter digital marketing for property professionals’ was held in the G&V Hotel on the capital’s George IV Bridge and saw 30 guests (including attendees from the developer sector, estate agents and fellow agency practitioners) gather for breakfast, networking and the chance to gain some valuable insights from the agency’s […]